How Nissan Engineers Infuse Nissan-ness Across Vehicle Segments
Nissan drivers can expect a distinctive blend of composed handling, everyday comfort, and user-friendly technology. The brand's engineering expertise is applied consistently across its varied lineup, ensuring every vehicle embodies a clear "Nissan-ness." This brand continuity is especially evident in the all-new 2026 LEAF, which was fine-tuned by the very same engineering team responsible for the thrilling Z sports car.
Nissan is ramping up the excitement in its SUV lineup with the debut of the 2026 Armada NISMO. Tailored for performance-minded drivers, this bold new model offers increased horsepower, sharper handling, and aggressive styling—while still delivering the spacious comfort the Armada is known for among full-size SUV fans.
The all-new, third-generation Nissan Leaf is on the way.
Nissan is well-known for providing rich, high-quality audio experiences inside their vehicles. Many drivers choose Nissan specifically for the immersive, concert-like sound systems found in models such as the Altima, Titan, and GT-R. What many people might not realize is that much of this exceptional sound quality is the work of one person affectionately known as “Golden Ears.”
Nissan has earned a reputation for offering vehicles that perfectly combine affordability and practicality. This was further confirmed when three of its models—the Nissan Versa, Nissan Sentra, and Nissan Frontier S 4x2 King Cab—were featured on Cars.com’s 2025 Best Value New Cars list. Here’s what made each of these vehicles stand out.
The 2025 Nissan Sentra continues to set new standards, recently being recognized as a Top Pick in the Small Car category by Consumer Reports. This compact sedan has earned praise for its perfect balance of comfort and impressive performance. Let’s dive into the features that make the new Sentra a standout in its class.
The Nissan Ariya is one of the top electric vehicles in its class. The Nissan Ariya has been recognized as Recurrent's Best Pre-Owned EV of 2025, showcasing its impressive build quality and overall value. Here's why experts at Recurrent view the Ariya as a top contender in the EV market.
The Nissan Kicks is a dynamic new addition to the lineup, making a bold impact in the automotive world. With its innovative design and impressive safety features, it has earned the prestigious Insurance Institute for Highway Safety (IIHS) Top Safety Pick designation for 2024. While its striking appearance commands attention, the Kicks goes beyond aesthetics by meeting the IIHS’s latest, more rigorous safety standards, ensuring top-level protection for modern drivers.
The production of the all-new 2025 Murano has officially kicked off at Nissan's Smyrna Vehicle Assembly Plant in Tennessee. Nissan executives, community leaders, and manufacturing staff gathered to celebrate as the first 2025 model rolled off the assembly line. Their hard work and dedication have brought the redesigned midsize crossover to life. It was a significant effort requiring commitment from everyone involved. The new Murano is expected to arrive at dealerships in early 2025.